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Ikea Commercial (2016)

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Ikea Commercial

Fall 2016
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Plot / Description

The Allen key might not look like much, but it has changed the way we live at home. This one little key unlocked designs that are beautiful, durable, sustainable, and functional - and best of all, affordable for everyone.  
"The Allen Key - IKEA Canada"


The Allen key. Love it or hate it, it started a revolution. It unlocked a way of doing things differently. It opened the minds of thousands of designers, who created smart solutions to life's little problems. It led to ideas that are better for our planet, and your wallet. It inspired a philosophy to not just make things, but make things better. Ikea. Long live the home.

Written Text

Celebrating 40 Years in Canada. 
Long Live The Home.