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Lane Bryant Commercial (2016)

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Lane Bryant Commercial

Fall 2016
 
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Plot / Description

Gabourey Sidibe, Danielle Brooks, Ashley Graham, Candice Huffine and Alessandra Garcia flip the script on social media shamers in Lane Bryant’s Fall 2016 campaign commercial. 
 
"#ThisBody Is Made to Shine | Lane Bryant Fall 2016"

Voiceover

No one should be comfortable at a size 14. Well I sure the hell am. 
Do you see those rolls? Welcome to the bakery, honey.  
She'd never be a model if it wasn't for her dad. But I got all this from my mama. 
How did you get through the door?  
You ruined Sports Illustrated. Well the way I see it, I made it better. Forever.  
She needs to look at herself in the mirror. 
Couldn't look away from those fat arms. 
Big is not always beautiful. Have you lost your mind?! It is always beautiful!  
Show off that beautiful body! 
Slay sista, slay. 
Slayin' all day. 
Fierceness on fleek. 
You're one sexy mamma. You trying to be my baby? This body is made to shine through.  
Nobody can stop our shine.

Written Text

These are actual comments posted on social media 
No one should be comfortable at a size 14 
Do you see those rolls... 
She'd never be a model if it wasn't for her dad 
How did you get through the door? 
You ruined Sports Illustrated. 
Big is not always beautiful! 
Show off that beautiful body! 
Slay sista slay. 
Fierceness on fleek! 
You're one sexy mamma! 
spread the shine 
thisbody.com 
Lane Bryant 
#ThisBody