Commercial for Amazon Kindle (2010 - 2011)


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Commercial for Amazon Kindle

Fall/Winter 2010
Genres: Electronics
 

Plot / Description

A man and a woman are sitting by a pool, the man using his iPad to read a book, the woman using a Kindle. The man using the iPad can't see the screen because the sun glare is too bright. He asks the woman next to him how she is able to read, in the bright light. She tells him she has a kindle, and that it only cost A hundred thirty-nine dollars, and that her sunglasses cost more than that.

Voiceover

"'Scuse me. How are you reading that? In this light?" 
 
"It's a Kindle. $139. I actually paid more for these sunglasses."

Written Text

The All-New Kindle 
Only $139 
amazon