Progressive Commercial (2011)


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Progressive Commercial

Summer/Fall 2011
 
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Plot / Description

"Meant to be Together" 
This commercial features Flo, the red headed Progressive Insurance agent out having the "best day" with a man. They are catching fish from a boat, blowing kisses to each other, chasing butterflies, riding four-wheelers through water, and singing around a campfire. We then see that it is all a daydream the man is having while talking to Flo and shopping for insurance. 
 
The idea of this commercial is that people who love the outdoors make a great pair with Progressive because they can help insure your boat, off-road / recreational vehicles, and more.

Voiceover

Flo: We make a great pair. 
Man: Huh? 
Flo: Progressive and the great outdoors. We make a great pair. 
Man: Right, totally, uh... that's what I was thinking. 
Announcer: Covering the things that make the outdoors great. Now that's Progressive. Call or click today. 
 
(Lyrics) 
It was the best day 
It was the best day 
It was the best day 
It was the best day 
Because of you

Written Text

Progressive - Flo 
Outdoorsmen