Fruit of the Loom Commercial (2012)

Plot / Description

"Ribbons" 
This commercial features multiple women in a bras and panties doing ribbon routines like the floor exercises in Olympic gymnastics. As they move the long cloth ribbon on a stick, it creates patterns in the air

Voiceover

(Lyrics) 
I don't know which way you're going 
I don't really care 
I just need a new direction 
Freedom's in the air (in the air)

Written Text

You Move. 
It Moves With You. 
Colorful Intimates. 
Fruit of the Loom 
Move to Comfort 
fruit.com 
2012 London Summer Olympics