M&M's Commercial (2013)


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M&M's Commercial

Winter/Spring 2013
 

Plot / Description

This Super Bowl XVII (2013) commercial for M&M's begins with Red, the red M&M, playing the piano and singing the Meatloaf song, 'I'd Do Anything for Love (But I Won't Do That)'. As red plays and sings, a montage plays of the things he is willing to do for love: beginning with a beautiful brunette, standing on a beach at sunset, beckoning Red to come closer with her finger. Red follows behind the woman he loves (Naya Rivera of Glee), carrying her bags as she is shopping. Red paints his love's toenails, sitting by the bathtub, with candles lit as the woman is wrapped in a fluffy white bathrobe. Back at the beach, the woman holds Red by the hands spinning him around in circles in the wet sand. She puts a black toupee on Red, looking at him in the mirror as she combs his hairpiece. But what Red WON'T do for love: Red is sitting on the couch with the woman, watching a movie. She tries to lick his head. The woman is filling a colorful pinata, trying to coax Red inside. The woman puts Red in the middle of a big bowl of ice cream, spraying whipped cream around his head. Red is sitting in the middle of a birthday cake, with the candles lit - giving the woman a buzzer sound as he tells her no, he won't do that. When the woman is sliding a giant cookie into the oven, with Red on top, he starts to scream that he definitely won't do that! Red is now sitting under the grand piano, hugging the leg, sobbing. A quick flash back to the woman, and her friends, sitting on the couch, trying to take bites out of Red, who cries, "It hurts, but I kind of like it!".

Voiceover

And I would do anything for love 
Oh I would do anything for love 
I would do anything for love, but I won't do that 
Or that, or this, eh, no 
Definitely not this 
It hurts but I kinda like it 
I would do anything for love

Written Text

chocolate's better with m 
#betterwithmms