Description

Did you hear about the rose that grew from a crack in the concrete? - Tupac Shakur 
In this commercial for Powerade, Derrick Rose starts out as "just a kid" from Chicago who managed to make it to the NBA, playing for the Chicago Bulls. 
 
"POWERADE | Rose From Concrete #justakid"

Voiceover, Dialog, Spoken Text, Script, or Lyrics

You see, you wouldn't ask why the rose that grew from the concrete had damaged petals. On the contrary, we would all celebrate it's tenacity. We would all love its will to reach the sun. Well, we are the roses. This is the concrete. These are my damaged petals. Don't ask me why. Ask me how.

Written Text

Englewood, Chicago 
We're All Just A Kid From Somewhere 
Powerade 
Power Through

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