Amazon Kindle Commercial
Dates: November 2010 - March 2011
This Television Commercial refers to Mini Shopaholic
Mini Shopaholic is the book shown on the Kindle throughout the commercial.
This commercial begins with an Amazon Kindle on top of a stack of books. Someone else opens a drawer with a Kindle in it which is also full of jewelry, followed by a guy reading a Kindle in a swinging hammock. A woman puts the device next to her on the passenger seat, and another woman is reading one on a park bench. We then see a dog (pit bull) licking the Kindle, a man reading one on the bus (or subway), a couple sharing on a couch, someone reading at the laundrymat, a young child pressing one of the buttons, a man gives one to a woman for Christmas, and a guy puts one in his jeans back pocket. We then see a Kindle with Cheerios dropped on it, a father holding his baby while reading, a girl with one in the basket of her bike, a redhead falls back on to her bed reading one. Finally they show an Amazon Kindle wrapped in a red bow The all-new Kindle Only $139 Amazon (Extracts from the Kindles shown through the commercial) It's fantastic that they're coming over, especially as it means we can finally, finally have Minnie's christaning. (Jess is going to be a godmother.) By I can see why Mum's stressed out. It's tricky buying presents for Jess. She doesn't like anything that's new or expensive or contains plastic or parabens or comes in a bag that isn't made of hemp. "I've bought this." Mum opens the lid of the box to reveal an array of posh glass bottles nesting in straw. "It's shower gel" she adds quickly. "Nothing for the bath. We don't want World war Three again!" There was this slight diplomatic incident last birthday and Janice gave her a present of bubble bath, whereupon Jess launched into a ten-minute lecture on how much water a bath used and how people in the West are obsessed by cleanliness and everyone should just take a five-minue shower once every week, like Jess and Tom did. Janice and Martin had recently had a jacuzzi installed so this didn't go down very well. "What do you think?" says Mum. --- last name for her. "Date of birth, October 10, 1963, Place, Joplin Missouri, Age, fortyfour. Single, divorced, no children. No address. No place of employment. No prospects." Dana absorbed this as her pen frantically searched for the proper blanks to be filled. His response created far more questions than her little form was designed to accommodate. "Okay, about the address, " she said, still writing. "Where are you staying these days?" "These days I'm the property of the Kansas Department of Corrections. I'm assigned to a halfway house on the seventeenth Street, a few blocks from here. I'm in the process of being released, 're-entry,' as they like to call it. A few months in the halfway house here in Topeka, then I'm a free man with nothing to look forward to but parcle for the rest of my life." The pen stopped moving, but Dana stared at it anyway. Her interest in the inquiry had suddenly lost steam. She was hesitant to ask anything more. However, since she had started the interrogation she felt compelled to press on. What else were they supposed to do while they waited on the minister? "Would you like some coffee?" she asked. --- long and involved, with illustrations and pictures cut out of catalogs, just in case he got confused. A pair of pink-faced girls of about ten, all giggly and whispery, are posting their wishes, and just the sight of them gives me a rush of nostalgia. It seems wrong not to join in. I might jinx it or something. Dear Father Christmas, I find myself writing on a card. It's Becky here again. I pause and think for a bit, and then quickly scribble down a few things. I mean, only about three. I'm not greedy or anything. Minnie is drawing earnestly all over her card and has got felt-tip on her hands and --- Chapter 1 The custodian at St. Mark's had just scraped three inches of snow off the sidewalks when the man with the cane appeared. The sun was up, but the wind was howling, the temperature was stuck at the freezing mark. The