- Dates: August 2015 - November 2015
- Type: Television Commercial
Sony puts the power of its MHC-V7D to the test via the mind-blowing visual science of Cymatics. Working with the hit song by Kiesza - Hideaway, Cymatics brings the MHC-V7D to life, creating visuals from the sound pressure allowing you to feel its sound waves and see its Incredible base and lighting in action through a series of visuals created by director Cole Paviour and innovation architect Yifei Chai. Using resonating sand, dancing paint, sonic water sculptures and ferrofluid the various visual experiments are designed to coordinate with the instruments, sound spikes and vocals of Hideaway, mimicking the song's journey from its dark and quiet beginning in the woofer, towards a final visual crescendo which sparks to life the science of sound. "Cymatics tests the power of Sony's MHC-V7D speakers with the Kiesza hit - Hideaway" (Lyrics) Taking me higher than I've ever been before I'm holding it back Just want to shout out, give me more You're just a chance I take to keep on dreaming You're just another day that keeps me breathing Baby, I love the way that there's nothing sure Baby, don't stop me, hide away with me some more Baby, I love the way that there's nothing sure Baby, don't stop me, hide away with me some more Hide away with me some more Taking me higher than I've ever been before Sony