RFSU and Weekday Commercial
Dates: November 2014 - March 2015
This Television Commercial plays Don't Wait performed by Mapei
"WEEKDAY x RFSU - Be Carefree, Not Careless - Keep a condom in your 5th pocket" Keep WEEKDAY x RFSU condoms in your fifth pocket and be carefree, not careless. Weekday and RFSU want to encourage a positive attitude towards buying, carrying and using condoms. This ad shows several couples who are kissing and making out with reckless abandon. When it gets to the appropriate point, but man pulls out a condom. They are being carefree, but not careless. * Man and woman in apartment with music on to drown out the sound; breaking things throughout the house * Two men in a car while driving * Man and woman outside with cell phone; rolling down a flight of concrete stairs * Couple in a public bathroom (Lyrics) A friend indeed, come build me up Come shed your light, it makes me shine You get the message, don't you ever forget it Let's laugh and cry, until we die If it wasn't for you, I'd be alone If it wasn't for you, I'd be on my own Don't wait 'til I do wrong Don't wait 'til I put up a fight You won my heart, without a question Don't wait for lie Destro Be carefree Not careless Monday, Tuesday, Wednesday, Thursday, Friday Keep a condom in your 5th pocket Weekday + rfsu Help raise awareness. Share It!