JPMorgan Chase Commercial
Dates: August 2011 - November 2011
This Television Commercial plays The Wind performed by Cat Stevens
This commercial plays out like an animated popup book. It begins with a plane flying over the United States. As the page turns, we see clouds and an image of a financial building with blue lights. The next page shows a family home with parents playing with their children in the hose in the summer, dressed up for Halloween in the fall, and building a snowman in the winter. The next flip shows the typical small town "Main Street", followed by a larger city. As the camera zooms by, the popup buildings of the city give way to a huge pile of books. Being a leader means moving fast. Across the country when the economy tumbled, JP Morgan Chase set up new offices to work one-on-one with home owners. Since 2009, we've helped over 200,000 Americans keep their homes. We're reaching out to small businesses too - increasing our lending commitment this year to 10 billion dollars, and giving business the opportunity to ask for a second review if they feel their loan should have been approved. This is how recoveries happen. Everyone doing their part. This is the way forward. Northwest, North, East, Southeast, South, Southwest, West, Central The way forward >>> JPMorgan Chase & Co.