- Date: November 10, 2022
- Type: Television Commercial
This Television Commercial plays All the Small Things performed by Postmodern Jukebox; features Puddles Pity
The Beginner | John Lewis & Partners | Christmas Ad 2022
It’s the things we do that mean the most. 🛹 #TheBeginner
Find out more about our Building Happier Futures programme: https://www.johnlewis.com/content/happier-futures
An old guy tries skateboarding and it doesn't go well at first, but he (very) slowly gets better. It turns out that he's been practicing for a girl who is coming to visit over the holidays who is in the child care (foster) system who likes skateboards.
Yeah, we can't wait.
Have we got any peas?
We're really excited.
Merry Christmas.
Ohhh!
You okay?
Yep, I'm fine.
How did it go?
Yep, nailed it.
Yes!
Hey, Ellie.
Hi.
Oh, yeah. I skate a bit too.
You wanna come in?
Wow, it's cool.
It's not as good as yours I don't think.
Oh, well I just have a few stickers, that's all.
Better get some stickers for mine.
Yeah.
(Lyrics)
All the small things
True care, truth brings
I'll take one look
Your ride, best trip
All ways, I know
You'll be at my show
Watching, waiting
Commiserating
Say it ain't so
I will not go
Turn the lights off
Carry me home
Over 108,000 children in the UK are in the care system.
We're making a long-term commitment to support the futures of young people from care
John Lewis
Working in partnership with Action for Children
Who Cares? Scotland