- Dates: May 2012 - August 2012
- Type: Television Commercial
This Television Commercial plays On The First Warm Day performed by Rosemary Clooney
"May is Blooming at JCP" This commercial begins with a woman walking through a backyard on stepping stones in pink high heels with purple flowers all around while a frog hops next to her. Next we see a little girl dancing with a baton outside of a balloon store. After this a man is shown mowing his lawn with a "bicycle" that has a manual mower instead of a front wheel. More summer scenes follow including a couple having milkshakes in a diner, a little league baseball team having fun, and a little red headed boy getting encouragement to jump off the diving board from his mom. At the end, a family is out in a field full of purple flowers and a skywriting airplane draws a heart in the sky with smoke. (Lyrics) On the first warm day On the first warm day On the first warm day in May We'll teach the birds and bees A thing or two Oh see how I love you May Balloons Fountain Service, Diner Tigers May is blooming at JCP jcp.com/may JCPenney, JCPenny, JC Penney, JC Penny