Axe Peace Commercial

This commercial begins with a guy on a crowded beach. He is covered in sand, so he goes to the public shower to rinse off. At the show there is a container of Axe Body Wash which he starts using to soap up. As he uses his hands to lather up, the women around him start to (uncontrollably?) mimic his actions. He starts by rubbing his chest and a woman starts rubbing her chest. As he washes his neck the girl behind the bar starts to seductively rub her neck. As the guy bends over to do his legs and feet, two girls on the volleyball court bend over. Finally he starts washing his back which causes all the girls to untie their bikini tops. He leaves the shower with his hands on his chest which is where all the girls hands are (the only thing holding on their tops). He does his best to get them to move their hands, but he's gone washing with the Axe Body Wash, so they aren't copying him any more. Axe shower gel with new improved fragrances. The cleaner you are, the dirtier you get. Unilever The cleaner you are, the dirtier you get.

"Hot Putt" This commercial shows a beautiful brunette athlete getting ready to throw a shot put. She is focusing on her objective as the camera focuses more on her body. The metal ball flies through the air and smashes through the window of a guy who is spraying on an Axe body spray product. He and his cat have to quickly move out of the way to avoid getting hit. The girl then grabs a pole and pole vaults through the window, tackles the man, throws his pants out the window, and has her way with him. The Axe Effect

The commercial begins with a skinny, shirtless guy withe big curly brown hair spraying on Axe Twist body spray (in their well known "double pits to chesty" pattern). It then shows him out on a date with a blonde woman in a bar/cafe. He is playing peek-a-boo with her, and she doesn't seem interested. Then two robots come up behind him and start cutting and re-styling his hair, give him a shave, and add black rimmed glasses and a sweater over his shoulders. When the girl looks back, she is re-interested. The couple is walking home after their date, and the robots come back and rip the sleeves off his shirt, slick back his hair, take away the classes and sweater, and flip up his collar. She is again interested in the new look, and invites him inside. The robots come back and unzip his pants to prepare for what's next. Women get bored easily. New Axe Twist - the fragrance that changes. Show me all the ways you love me. I can change tonight you'll see. You belong to me. Hold me, while the moon's still shining. You can take... Axe Twist New Axe Twist. The fragrance that changes.

This commercial for Axe Anarchy for Him and Her shows the mayhem that occurs when people wear the new scent. Men and women can't resist each other and cause all kinds of accidents just to get together. The ad begins with a man and woman sitting on a rooftop cafe. They each smell something and look at each other. They move to sit together, and the man knocks a potted plant off the roof. It falls and smashes below where a girl walks right past it toward a waiter who drops his plate to get to the girl. A man riding a motorcycle down the street sees/smells the same girl and jumps off the bike while it's still moving so he can go smell her up close. The motorcycle keeps riding down the road and smashes through the plate glass window of a pet store. As all the pets escape out into the road, the store owner comes out and sees a nurse pushing an old man in a wheelchair. She let's the old man go and he roles out into traffic causing a pile up car crash. One of the cars drives onto the sidewalk and smashes into a sculpture of a giant head which rolls away almost killing people as it roles down some stairs. People in smashed up cars are attracted to each other through their broken car windows. A bus involved in the accident, and is full of cheerleaders, slides on its side smashing up more cars. Several fires start and a clown runs down the road screaming while on fire. Meanwhile the cheerleaders get out of the bus and meet up with a bunch of guys while the city burns behind them. Several miles away, a painter is working on the city skyline while helicopters fly in to help with all the chaos... all because guys and girls can't resist each other when they are wearing Axe Anarchy. Unleash the chaos. Axe Anarchy for him and for her. (Lyrics) Wise men say Only fools rush in But I can't help falling in love with you Shall I stay, would it be a sin, If I can't help falling in love with you? New Axe Anarchy for Him + for Her

"Axe Spearfishing" The commercial starts out with a guy on the beach with very spikey hair. He walks by a woman in a yellow bikini. Hoping to impress her, he climbs up a rock and dives into the ocean. As he climbs out of the water and walks up to put the moves on the woman in the yellow bikini, we see that he has speared several fish in his spiked hair which are flapping around on top of his head. As he starts to notice them, seagulls start to come at him to get the fish. He then goes to take a shower and puts on Axe Styling. After this we see him sitting in the beach chair with the girl as she is running her fingers through his hair (giving him "hair action"). Lose the gel. Get the hold without all the hard with Axe Styling, and get some hair action. Get some Hair Action. Search Axe Hair for more.

"NEW AXE Peace Body Washes" Make Love, not war. With new Axe Peace Body Washes. (Lyrics) As long as you love me I don't care who you are Where you're from Don't care what you did As long as you love me Make Love. Not War. New Axe Peace Body Washes Peace One Day Supporting Peace One Day

"AXE PEACE | Make Love, Not War (:60)" This Super Bowl ad begins with a Middle East world leader walking down a hallway with several men, one of whom is carrying a briefcase handcuffed to his wrist. The case appears to be a device for detonating a bomb. When he presses the big red button, fireworks go off in the background in honor of his wife. We switch to a war-torn city with a tank driving down the street. The tank drives up, points its turret at a woman, and then stops. The hatch opens and a the husband/boyfriend of the woman pops out, and they hug in a happy reunion. Next we see an image of an Asian leader (probably mimicing North Korea) looking over a crowd of people as the country shows off their soldiers and missiles. The leader makes a symbol and the crowd holds up cards showing a heart with him and his girlfriend/wife inside it. They smile and hold hands. After this we see a group of American soldiers flying in on helicopters in Vietnam. The helicopters land and one of the soldiers runs up to a woman and they start to kiss. Make love, not war. Michael. In a world filled with war, sometimes the most powerful weapon is love. Make love, not war with new Axe Peace Make Love, Not War. New Axe Peace #KissForPeace