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Wind Mobile Commercial (2014)

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Wind Mobile Commercial

Fall 2014
 
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  • Download on iTunes Buy on Amazon.com - Get the Song: To Build A Home by The Cinematic Orchestra and Patrick Watson
  • Download on iTunes Buy on Amazon.com - Get the App: Wind Mobile

Plot / Description

"PapĂ ," 
This ad which shows a man who wants to reconnect with his father. Throughout the video we see flashbacks of both the good and bad times of his relationship with his father. Rather than call, email, or text him, the man decides to go visit his childhood home and reconnect. 
 
----- 
Dad, 
 
Technology has made us feel closer and closer.  
Communicating is easier and faster everyday. 
But still, there are and there will always be moments when men and women will have to meet face to face. 
 
Wind has chosen a story, a short film by Giuseppe Capotondi, that with grace and poetry reminds us how important it is to feel close to someone, bypassing a technology that is becoming more and more pervasive in our lives and in our affections. 
 
If you are thinking about truly getting in touch with someone really important, watch this short piece of cinema.

Voiceover

Stop a minute. Please stop. Go easy on the break. I said easy! 
Yeah, okay. I get it, but its the first time. 
Come on! 
 
(Lyrics) 
And I built a home 
for you 
for me 
Until it disappeared 
from me 
from you 
And now, it's time to leave and turn to dust

Written Text

Papa 
Papa, volevo 
A volte per comunicare davvero, la technologia non e tutto. 
(Sometimes to really communicate, technology isn't everything) 
Wind 
Piu vicini 
(Closer to you)