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Volvo Commercial for Volvo XC60 (2014 - 2015)

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Volvo Commercial for Volvo XC60

Fall/Winter 2014
 
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Plot / Description

It begins in the passenger seat of the car –parked on an empty beach, radio quietly humming in the background, door left open, and a pair of shoes discarded in the footwell. Moving toward the water, the radio fades into the distance – drowned out by the sound of the ocean as we reach the shoreline then out into the surf. Through the water, through the first tentative laps to the thundering crash of enormous waves, out into the darkness…until the water is still. Serene. A lone figure sits on her surfboard, her windswept silhouette visible only through the moonlight. Staring out toward the horizon, she’s waiting; a defiant look in her eyes. And then it comes. The swell rises. A wave approaches, powerful and unstoppable. Adrenaline racing, we rise up. She rises up. Her arm takes one graceful, powerful swipe through the water as the wave is about to break…and then we cut. Against the black, we hear the earth-shaking thunder of the wave collapsing. The film ends with the line ‘Seek Feeling. The responsive XC60’.  
 
"The Swell – Volvo XC60"

Voiceover

To feel, to really feel is a rare thing these days.

Written Text

Seek Feeling 
The Responsive XC60 
Volvo