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Lincoln Commercial for Lincoln MKC (2014 - 2015)

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Lincoln Commercial for Lincoln MKC

Fall/Winter 2014
Genres: Vehicles
 
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Plot / Description

We’re introducing the first-ever Lincoln MKC with Matthew McConaughey. Sometimes you've got to go back, to actually move forward.  
 
"Matthew McConaughey and the MKC: “Intro” Official Commercial"

Voiceover

Sometimes you gotta go back to actually move forward. I don't mean going back to reminisce or chase ghosts. I mean going back to see where you came from. Where you've been, how you got here. See where you're going. I know there are those that say you can't go back. Yes you can. Just have to look in the right place.

Written Text

The Lincoln Motor Company 
The First-Ever Lincoln MKC 
#InTheMoment