"WEEKDAY x RFSU - Be Carefree, Not Careless - Keep a condom in your 5th pocket"
Keep WEEKDAY x RFSU condoms in your fifth pocket and be carefree, not careless. Weekday and RFSU want to encourage a positive attitude towards buying, carrying and using condoms.
This ad shows several couples who are kissing and making out with reckless abandon. When it gets to the appropriate point, but man pulls out a condom. They are being carefree, but not careless.
* Man and woman in apartment with music on to drown out the sound; breaking things throughout the house
* Two men in a car while driving
* Man and woman outside with cell phone; rolling down a flight of concrete stairs
* Couple in a public bathroom
Voiceover, Dialog, Spoken Text, Script, or Lyrics
A friend indeed, come build me up
Come shed your light, it makes me shine
You get the message, don't you ever forget it
Let's laugh and cry, until we die
If it wasn't for you, I'd be alone
If it wasn't for you, I'd be on my own
Don't wait 'til I do wrong
Don't wait 'til I put up a fight
You won my heart, without a question
Don't wait for lie
Monday, Tuesday, Wednesday, Thursday, Friday
Keep a condom in your 5th pocket
Weekday + rfsu
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