Have people forgotten how to care?
In an often cold and indifferent world, Kleenex® brand set out to make a difference. We believed that people sometimes need a little nudge to do something that is inherently good. So we conducted a social experiment and captured the results on film. See what happened.
Moving forward, we hope to inspire others to be prepared to share Kleenex® care with someone in need of a little comfort.
"Share Kleenex® Care – Social Experiment"
Voiceover, Dialog, Spoken Text, Script, or Lyrics
They just gave me this.
One for me and one to share.
Yes! Thank you. You're a lifesaver!
Oh, come on! Seriously?
Oh my gosh! Thank you!
I would love one! Thank you!
There's a part that says "share".
In an often cold and indifferent world
it seems like people have forgotten how to care
Kleenex brand set out to change this
We created a special share pack
to see if people would show they care
Then we hired an actor
and this is what happened
It turns out all people need
is a way to show they care
Share Kleenex Care
with someone today
Get started at kleenex.com/sharecare