Description

They say money makes the world go around. At Nationwide Building Society, we think it’s people.  
 
Our new TV ad is an insight into the everyday lives of everyday people delivered in a visually interesting way to demonstrate the pace of life. 
 
At Nationwide, understanding people is at the heart of what we do. We listen. We learn. And then we help people make the most of their money so they can enjoy the things that matter. It’s a distinctive approach and our way of doing business. We focus on real people, who live regular lives, like the ones shown in our ad.  
 
"Nationwide Building Society 'People' TV advert | Summer 2014"

Voiceover, Dialog, Spoken Text, Script, or Lyrics

They say money makes the world go 'round. At Nationwide, we think it's people. Maybe that's why we're the number one brand for customer satisfaction on the high street. Nationwide. On your side. 
 
(Lyrics) I, I believe in you 
And I, I believe in you 
I believe in you, I believe in 
I believe in you

Written Text

No. 1 financial brand for customer satisfaction on the high street 
Nationwide 
On your side 
nationwide.co.uk

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