ED Collection and GAP Kids Commercial

This February Gap is throwing it back to the '90s with a limited-edition line of iconic denim, khakis, and tees pulled straight from our archives - exactly as you remember them. In celebration of the Archive Reissue collection, we collaborated with director Kevin Calero to create "Generation Gap," an homage to the classic Gap campaigns of the '90s. The video stars children of the icons featured in the original ads, alongside timeless Gap alum Naomi Campbell, who looks classic and fresh in the Archive Reissue Pocket Tee. #TheArchiveReissue "Generation Gap: '90s Icons Now" Are we recording? I'm gonna get you. How do you like it? Yeah. It was very cool. It was very cool, very easy, but yet had a slight edge and it was all about personality. I saw your skills yesterday in the video. Oh yeah? Yeah. I'm trying to do a little something something. My first one was my mama. She slapped it. In certain ways, I think it's good because at least people are talking about it. The shower scene. Yeah, me too. I just drift away for two seconds. And then your heart's like not beating as fast anymore, you can chill. 100%. Is that Rashida Jones? Oh my God, it is! And that's what I loved about my picture with Steven. I thought I was gonna be decked out and I was quite surprised. He was like, no, just a simple T-shirt. I loved that. And, action! Generation Gap. Take one. (Lyrics) I'm so glad you're my girl I'll do anything 4 U Call U every night And give U flowers 2 I thank the Lord 4 U And think about U all the time I ask you everyday That you'll 4-ever B mine I wanna hold your hand 2 show U I'll be there I like 2 do the things That let U know I care I sing this lullabye 'Cause girl U fill me full I look into your eves You're so beautiful I love it when we're 2-gether Girl I need you 4-ever I want U 2 know I do it all 4 love

Being your most authentic self is a style that will always endure. Dress Normal. This black and white commercial for the GAP features a woman who steps out of her car and dances her way through a golf driving range. She is modestly, simply dressed in jeans and a T-shirt from the GAP. "Golf - Gap Dress Normal - Fall 2014" (Lyrics) Wait a minute, wait a minute, wait a minute, wait a minute girl Before you walk out that door Oh girl Why don't you wait a minute, wait a minute, wait a minute, wait a minute girl let your actions speak louder than your words GAP Dress normal.

These striped gloves wave at you like you are friends even though that may not be the case. In this GAP commercial, a pair of striped winter gloves are attached to the windshield wipers of a car. As the wipers move back and forth, the gloves appear to be giving a friendly wave. "Gap Art Films - Windshield gloves" GAP Dress Normal. gapgiftguide.com

Every once in a while we remember what's important. What matters. We go Back to Blue. #BacktoBlue TV commercial: "Just The Way You Are" (Lyrics) I took the good times, I'll take the bad times I'll take you just the way you are Alexa Ray Joel #BacktoBlue GAP gap.com

GAP WHAT LOVE CAN DO FINAL The first quarter of the year is hardest on retailers. This is obvious. People went crazy with shopping during Christmas or spent a lot on expensive vacations. At GAP, we are no exception to that rule. Finding that every year our sales drop from February to May. Coincidentally, the most romantic day of the year happens to be during this season, which is not only a good reason to celebrate love, but also a great opportunity to boost sales. Yeah, sure. Roses and chocolates will always work, but data shows that it's important for young people to share experiences that make Valentine's Day kind of special. Introducing What Love Can Do. A GAP Online platform that will show different experiences to share in the name of love. And this suggests the perfect outfit to match with the event. Using Facebook ads, we want to invite young people to visit our landing page. Once there, all their information will automatically be submitted to our database using Facebook Connect. This will let us analyze their profile so we can generate the perfect experience for the perfect couple. Then they will discover what love can do. After selecting the experience, they will receive both discount tickets and the perfect outfit for the perfect date. To keep promoting our campaign, we will select the most popular GAP stores from around the country and do an interactive activation using window displays. People can join the fun by playing with the touchscreen to pair the perfect outing with the perfect outfit. Winners will get a promo code redeemable online. During Valentine's Day, couples will also share their experience through social media using our hashtag. At GAP, we believe in the power of love. Love will help us increase our interactions in social media and boost our online sales. And love will give relevance again to the brand among a young audience by helping them show to their significant other that nothing looks better than the time they spend together. (Lyrics) Ho Hey Ho Hey Ho Hey Ho Hey I belong with you, you belong with me, you're my sweetheart I belong with you, you belong with me, you're my sweet' (ho) Hey Ho Hey Ho Hey I belong with you, you belong with me, you're my sweetheart I belong with you, you belong with me, you're my sweetheart Boost Sales Importance On Valentine's Day? 8 Spending Time Together 4 Material Gifts What Love Can Do GAP Show What Your Love Can Do f Collection Ad Location Age Interests Events Status Love Can Do Micro Theater Love Can Do Kayaking Love Can Do Museum Night Love Can Do A Yoga Class Match The Outing With The Outfit #LoveCanDo Social Media Interactions Boost Online Sales Relevance

"GapKids Holiday 2012 Neon Collection" This commercial features a group of kids dancing to a "kids bop" style cover of Hot Chelle Rae's "Tonight Tonight" mixed with Christmas songs. At several points, they dance under a black light causing their clothing and accessories to glow like neon signs. (Lyrics) La la la Fa lala la la la la la la Deck the halls with boughs of holly There a party on the rooftop, top of the world Tonight, tonight Tis the season to be jolly Tonight, tonight There's a party at the North Pole, top fo the world Fa la la, la la la Share Neon 12/10/12 Neon Collection in Stores Gap Kids

"Imagine Your Way to Holiday 2 - Global - kate spade new york & Jack Spade for GapKids Collaboration" Imagine Your Way To Holiday Kate Spade New York Jack Spade Gap Kids Available October 30th in select stores and online.

This commercial for Gap Kids features Debbie Allen and her Dance Academy of kids, wearing brightly colored Gap Kids clothes, doing the Cabana Cha Cha. Come on everybody, let's go! Cabana Cha Cha! Cabana Cha Cha! Hey, Cha Cha Cha. Cha Cha Cha, scream! Break it down, down, down. Break it, break it down, down, down. Break it, Cabana Cha Cha! Cabana Cha Cha! Cabana Cha Cha! Cabana Cha Cha! Debbie Allen Dance Academy Cabana Cha Cha Performed by Debbie Allen and The Debbie Allen Dance Academy

"Imagine Your Way to Holiday 1 - Global - kate spade new york & Jack Spade for GapKids Collaboration"Imagine Imagine Your Way To Holiday Kate Spade New York Jack Spade Gap Kids Available October 30th in select Gap stores and online.