Description
Small... cute... chick car. MINI has been called a lot of things. But we're born from defiance. And we welcome these stereotypes so we can leave them in our dust. Those who defy labels, define themselves. This commercial for Mini features Serena Williams (Tennis), Abby Wambach (Soccer), Randy Johnson (MLB pitcher), Michael Whinnett, Michai Stephens (Auto Racing), Tony Hawk (Professional Skateboarder), T-Pain (Musician), Harvey Keitel (Actor). "MINI USA | #DefyLabels Big Game TV Spot"
Voiceover, Dialog, Spoken Text, Script, or Lyrics
This is a chick car. This is a gay car. This is a short man's car. This is a cute car. Slow car. This is a single, young professional's car. This car has no street cred. This car ain't hip hop! Kidless. Cute. Small. This car doesn't care what you call it.
Written Text
Defy Labels The New Mini Clubman Mini MiniUSA.com