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Mini Commercial for Summer Olympic Games (Rio 2016) (2016)

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Mini Commercial for Summer Olympic Games (Rio 2016)

Summer/Fall 2016
  • Download on iTunes Buy on - Get the App: Summer Olympic Games (Rio 2016) Mini

Plot / Description

"MINI USA | U.S. Olympic Games TV Spot | #DefyLabels" 
MINI is proud to partner with U. S. Olympians who have defied labels on their #RoadToRio. The athletes who have exceeded expectations and defined themselves. Because they are the ones who truly embody the Olympic spirit. 
Boxing - Claressa Shields - Poor 
Rugby - Carlin Isles - Foster Kid 
Swimming - Cullen Jones - Black 
Boxing - Carlos Balderas - Immigrant 
Beach Volleyball - Jake Gibb - Cancer patient 
Weightlifting - Morghan King - Small 
Fencing - Ibtihaj Muhammad - Muslim 
Tennis - Serena Williams - Olympian

Voiceover / Dialog / Script / Spoken Word

Poor. Foster kid. Black. Immigrant. Cancer patient. Small. Muslim. The only label that matters is Olympian

Written Text

Mini salutes U.S. Olympians who defy labels. 
Proud Partner