Plot / Description
"MINI USA | U.S. Olympic Games TV Spot | #DefyLabels"
MINI is proud to partner with U. S. Olympians who have defied labels on their #RoadToRio. The athletes who have exceeded expectations and defined themselves. Because they are the ones who truly embody the Olympic spirit.
Boxing - Claressa Shields - Poor
Rugby - Carlin Isles - Foster Kid
Swimming - Cullen Jones - Black
Boxing - Carlos Balderas - Immigrant
Beach Volleyball - Jake Gibb - Cancer patient
Weightlifting - Morghan King - Small
Fencing - Ibtihaj Muhammad - Muslim
Tennis - Serena Williams - Olympian
Voiceover / Dialog / Script / Spoken Word
Poor. Foster kid. Black. Immigrant. Cancer patient. Small. Muslim. The only label that matters is Olympian
Mini salutes U.S. Olympians who defy labels.