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Boots Commercial (2016 - 2017)

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Boots Commercial

Fall/Winter 2016
 
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Plot / Description

Every year, around half a million women* sacrifice their Christmas Day to support their communities, whether it’s paramedics, firefighters, volunteers, nurses or carers. As a big thank you, Boots wanted to give some of these inspirational women an early Christmas present. 
 
To show them how truly special they are, we invited 45 of these extraordinary real women for a day of luxury and pampering before a spectacular ‘reveal’ to their delighted friends and family. Watch the Boots Christmas TV advert 2016 to share in their fabulous experience. 
 
"Boots Christmas TV advert 2016: the gift of beauty"

Voiceover / Dialog / Script / Spoken Word

I've worked for the ambulance service for the last 6 years, and I've worked the last 5 Christmases.  
Christmas Day, we do any kind of call out. 
We don't close up shop at Christmas Day because we care about our patients.  
 
(Lyrics) Everybody's free to feel good 
Everybody's free to feel good 
Everybody's free to feel good

Written Text

around half a million women work on Christmas day 
we wanted to give some an early Christmas present 
Boots 
let's feel good