Plot / Description
"2017 Kia Niro | “Hero’s Journey” Starring Melissa McCarthy" Watch Melissa McCarthy during the Big Game as she sets off on a mission to save the planet. Unfortunately, she finds out the hard way that it’s not easy to be an eco-warrior. Luckily, she drives the 2017 Kia Niro. This 2017 Super Bowl LI ad features Melissa McCarthy traveling around the globe in her new Kia Niro. He helps save the whales, the trees, the polar ice cap, and even the rhinos. Unfortunately she gets in trouble everywhere she goes. It's tough to save the planet, but the environmentally friendly hybrid Kia Niro really helps.
Voiceover / Dialog / Script / Spoken Word
Hey, Melissa, the whales need your help. I love whales! Show Melissa! Let's pick up those whales! Hey, Melissa. Now the trees need you. No, no, no, no, no! Aahhh! The ice caps are in trouble! Hey, Melissa. Now the rhinos need saving! Rhinos. I'm trying to help! It's hard to be an eco-warrior, but it's easy to drive like one. Introducing the most fuel-efficient crossover. The Kia Niro. Oh, come on! (Lyrics) I need a hero I'm holding out for a hero 'til the end of the night I need a hero I'm holding out for a hero 'til the morning light I need a hero I need a hero
Protect the Whales Save the Whales Save The Trees Save The Ice Caps Save the Rhinos 43 MPG Combined Niro A Smarter Kind Of Crossover Kia #SmarterWay