Description

The latest FRAM ads featuring Frampa. FRAM is always a wise choice. Now, some folks need a little more guidance than others when it comes to car maintenance. That’s where Frampa comes in. Frampa is a bridge to the good ol’ days when people maintained what they owned and he’s here to pass some wisdom on to you. 
 
"FRAMPA - Prime Rib"

Voiceover, Dialog, Spoken Text, Script, or Lyrics

He's FRAMpa! 
What do you think you're doing? 
Um...changing my oil? 
You wouldn't cook a prime rib in a microwave, would you? 
Actually, I'm a vegan. But...I see your point.  
Much better! What's this? 
It's to make my car smell good.  
Cars smell good the way they are. Service! 
FRAM. Filter out the nonsense.

Written Text

He's FRAMPA 
FRAM 
Filter Out The Nonsense

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