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- - Get the App: FedEx
Plot / Description
Since some consumers still primarily associate FedEx with aiding giant Fortune 500 companies, this campaign by BBDO NY and directed by Randy Krallman aims to remind micro-business owners that FedEx Ground is more "affordable and fast" than they might think. "FedEx Buyout by BBDO NY"
Voiceover / Dialog / Script / Spoken Word
Why aren't we showing a profit yet? We're working on it. It's not good enough. I want a buyout. Fine! Here is the value of your shares. Hey! Here's an idea. FedEx offers affordable and fast ground shipping. That'll be great for business and help us manage our costs. I want back in. Well, since you left, our valuation has doubled. Do you have a quarter? Nope. We'll be accepting interns in the fall. Affordable, fast, FedEx Ground.
FedEx Ground fedex.com/affordableground