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Dick's Sporting Goods Commercial for Paralympic Winter Games (PyeongChang 2018), and Winter Olympic Games (PyeongChang 2018) (2018)

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Plot / Description

Contenders  
 
DICK'S Sporting Goods is proud to employ hundreds of Team USA Contenders, giving them the flexible schedules and income they need to achieve their Olympic and Paralympic dreams. So join us in supporting Team USA as they come together with the rest of the world to celebrate the spirit of sport. Learn more at dicks.com/thecontenders  
 
This ad shows athletes training for the Olympic and Paralympic Games. There is stretching, weightlifting, skating, running, a woman pulling a sled full of cinder blocks from her wheelchair, wheelchair basketball (murderball)

Voiceover / Dialog / Script / Spoken Word

Why do you do this day after day? Dedicating your life to the search for a few more feet, a new move, a hundredth of a second? Why would you put your career on hold, and leave your family for weeks on end? What could possibly be worth it? Why are you doing this to yourself? But it's the deepest desire for something great with an almost blind tolerance for physical pain - that is what makes a Team USA contender. Because they'll all tell you the exact same thing - the chance to stand under the American Flag, and hear that anthem play, and to know that you are inspiring millions is bigger than anything. So if you want to give up everything for the chance to have that medal hung around your neck, then we've got your back. Because you're the athletes we should be looking up to, and that's why we're honored to have you working with us.

Written Text

Dick's Sporting Goods  
Lake Placid Olympic Training Center  
Grit Before Gold  
Dick's Sporting Goods proudly employs these Team USA contenders and hundreds of others  
USA Olympics  
U.S. Paralympics  
Official sporting goods retail sponsor of Team USA  
For more on the contenders visit dicks.com/TheContenders