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Target Commercial (2011)

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Target Commercial

Spring 2011
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Plot / Description

This commercial for Target features a blue glass lamp with a blue and white lamp shade. The lamp sets on a sofa table, while the family lives out their normal, every day life in the background. The kids are running around, playing with toy foam dart guns with the light switched on. The light is switched off, then on again as the family tosses confetti, jumping from their hiding places to yell "surprise" for a birthday party. Next, the kids are on the couch with 3-D glasses on, watching a movie, as the dad sneaks up behind them and yells "boo!". Sabrina Soto ends the commercial, holding the blue lamp.

Voiceover / Dialog / Script / Spoken Word

Here's a bright idea. An old-school shade for modern day life. Gorgeous on, or off. A price you'll like, the piece you'll love to pieces.

Written Text

Sabrina Soto 
See how she styles it at 
Expect More. Pay Less.