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GEICO Commercial (2012)

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GEICO Commercial

Summer 2012
Genres: Insurance
 
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Plot / Description

The GEICO gecko finds himself at a parade honoring America's military servicemen and women. He watches as a GEICO float drives by, with a giant GEICO gecko on the float. The GEICO gecko complains that the gecko on the float doesn't look anything like him, wanting to know who he can write a complaint to about the non-likeness.

Voiceover / Dialog / Script / Spoken Word

So I'm walking down the street, just, you know, walking, and I find myself in the middle of this parade honoring America's troops. Which is actually quite fitting, because GEICO has been serving military for over 75 years. Oh, now look, I know this is about the troops and not about me, right, but, I don't look like that. Who can I write a letter to about this?  
 
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Written Text

75 Years 
GEICO 
Serving America's Military for Over 75 Years 
geico.com