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John Lewis Commercial (2012)

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John Lewis Commercial

Fall 2012
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Plot / Description

"John Lewis Never Knowingly Undersold" 
This split screen commercial shows a young girl from the 1920's and a young boy from the present day. Even though neither ever actually enters the other's world, we see a love story between the two of them. They meet at a coffee/tea shop. They end up going on a date to a movie where the girl is watching a "normal" picture show and the guy is seeing a 3D movie. We get the impression that they kiss after the movie, but we never actually see them touch. Later she is riding her old bike while he is riding a more modern 10 speed bicycle. The drink together, go to an art museum, and we also see her at a dance hall while he is in a club. They temporarily break up and they are both miserable at their jobs - she at a switchboard and he is in an office. The guy writes an apology on his mobile tablet while she writes hers with pen and paper. They decide to meet back up at the tea/coffee shop and make up. The point is that what's important doesn't ever change.

Voiceover / Dialog / Script / Spoken Word

Don't ask me what you know is true  
Don't have to tell you, I love your precious heart  
I, I was standing, you were there  
Two worlds collided and they could never tear us apart  
I, I was standing, you were there  
Two worlds collided and they could never ever tear us apart 
I was standing, you were there

Written Text

What's important doesn't change. 
Never knowingly undersold since 1925 
John Lewis 
In Store | Online | Mobile 
18 King Street 
Ten Steps Coffee 
Regent Cinema