Description

"Thumb" This commercial begins with someone's hand. They show how far their thumb can move. Then they put the new iPhone 5 in their hand and show how their thumb can move from one corner of the screen to the other opposite corner. We them resizing and cropping a photo of a kid with a surf board using just their thumb.
 

Voiceover, Dialog, Spoken Text, Script, or Lyrics

Your thumb. It goes from here to here. This bigger screen goes from here to here. Yeah, that's either A: an amazing coincidence, or B: a dazzling display of common sense. Pretty sure it's the common sense thing.
 

Written Text

Chris Shaw Ping pong skills iPhone 5 iPhone5

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