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Prudential Commercial (2013)

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Prudential Commercial

Winter/Spring 2013
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65 years old. When that became the official retirement age back when my dad was a kid, life expectancy was about 61. Not much of a retirement, huh? Luckily things have changed. To see how, we went out and asked people a simple question: How old is the oldest person you've known? 
The oldest person I really know is probably my grandfather. He's 93. 
104 years old. 
Then we gave them each a sticker and had them show us. Soon we learned a lot of us know someone who has lived well into their 90s, and that's a great thing. But even though we're living longer, one thing that hasn't changed, the official retirement age. The question is, how do you make sure you have the money you need to enjoy all of these years?

Written Text

Professor Daniel Gilbert 
How old is the oldest person you've known? 
Let's get ready for a longer retirement. 
Bring Your Challenges 
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