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Subaru Commercial (2013)

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Subaru Commercial

Winter/Spring 2013
Genres: Vehicles
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Plot / Description

This commercial for Subaru shows Grant Weber, Subaru salesman for dogs. Grant welcomes a dog pulling onto the Subaru lot in a red Subaru. He walks along the rows of cars with a black and white Border Collie, explaining that there is one blue car left on the lot. Grant looks to see that the last blue one is being driven off the lot, by an orange cat. The dog barks at the cat, and Grant gives a dissatisfied bark/growl. On a test drive with a shaggy dog, he suggests that the dog take a left at the corner, but the dog driving the Subaru sees a squirrel and chases after it instead, driving into a park. The black and white Border Collie is in a silver Subaru and backs the car up, hitting a row of trash cans. When Grant looks to see that the garbage cans were hit, he tells the dog that it's all right, but the dog looks ashamed, putting his head down on his paws, which are resting on the steering wheel.


I'm Grant Weber and I sell Subarus to dogs. Welcome. We've got one blue one left. There's a nice silver one over here. Let's take a left here at the um...or we could chase that squirrel. It's OK. Once you sit in a Subaru, you'll stay.

Written Text

Dog tested. Dog approved. 
Confidence in Motion