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Commercial for Kraft Macaroni & Cheese (2013)

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Commercial for Kraft Macaroni & Cheese

Spring 2013
  • Download on iTunes Buy on - Get the App: Kraft Macaroni & Cheese

Plot / Description

"New KRAFT HOMESTYLE Macaroni & Cheese Bowls TV Commercial - Double Bad" 
This commercial shows a man eating Kraft Macaroni and Cheese out of a bowl. From the other side of the table, his kids start interrogating him in a "good cop, bad cop" style. The little boy is the "bad cop" and he shines a flashlight on the dad asking tough questions, while the girl tells him to take it easy. Finally though, she gets angry that the dad gets to eat Mac and Cheese for dinner too, and she flings a cup of water off the table while telling "lies!" ad the dad's supposed alibi.

Voiceover / Dialog / Script / Spoken Word

Boy: Where were you 2 hours ago? 
Girl: Go easy on him, he's had a long day. 
Boy: Do you even have an alibi? 
Girl: Calm down James. 
Boy: I bet you missed dinner just to you could have that Kraft homestyle mac and cheese bowl. 
Dad: I was covering Kevin's shift. 
Girl: Lies! 
Boy: Hey, I thought I was bad cop. 
Announcer: Try new creamy broccoli or Southwest tortilla homestyle Kraft Macaroni & Cheese bowls.

Written Text

Kraft Macaroni & Cheese Dinner 
Homestyle Southwest Tortilla 
Homestyle Creamy Broccoli 
You know you love it