"Quaker Up: The Hill" 
This commercial begins with a boy eating Quaker Oats for breakfast in the morning. He then goes outside to ride his bike, and he takes a long look at a hill in the distance. While we see it is just a hill, in his imagination, it is a giant mountain, and as he rides, his imagination continues to wonder. Soon he pretends to be riding down a deserted dirt road toward the mountain. He starts cycling up a rocky path as a sherpa walks down. The path turns to an icy cliff, but he continues. Near the top, he drops his bike and runs to the summit and raises his arms in victory. He is the King of the Mountain, but then we come back to the real world and see him standing on top of a picnic table at the top of the hill.

Voiceover, Dialog, Spoken Text, Script, or Lyrics

Nothing gets you going quite like the power of Quaker Oats. Today is going to be epic.

Written Text

Quaker Oatmeal Squares 
Quaker Soft Baked Oatmeal Cookies 
Quaker Chewy Chocolate Chip 
Quaker Instant Oatmeal Apples & Cinnamon 
Quaker Up

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