This is a commercial for JCPenney, asking customers to come back and give them another try, after a tumultuous year (2012) of changes in the company.  
"JCPenney - It's No Secret"

Voiceover, Dialog, Spoken Text, Script, or Lyrics

It's no secret, recently JCPenney changed. Some changes you liked and some you didn't, but what matters from mistakes is what we learn. We learned a very simple thing, to listen to you. To hear what you need, to make your life more beautiful. Come back to JCPenney, we heard you. Now, we'd love to see you.

Written Text

Come back to see us 
we're listening on Facebook

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