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GEICO Commercial (2013)

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GEICO Commercial

Summer 2013
Genres: Insurance
 
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Plot / Description

"GEICO Owl Commercial - Did You Know Some Owls Aren't That Wise?" 
This ad begins with a couple driving down the highway. The woman sees a Geico Gecko billboard with their famous "15 minutes could save you 15%" slogan which she reads out loud. The mans says, that everybody knows that. The woman is slightly irritated, so she decides to try to impress him with some information he doesn't know. She says that some owls aren't that wise where we see two owls talking to each other. The woman owl is trying to tell the guy owl things, but the boy owl only responds with "Who?" (Hoo). 
 
We aren't sure if they are saying the boy owl is dumb because he doesn't remember what the girl owl is talking about, or if they are saying the girl owl is dumb because she doesn't understand the boy owl is just hooting.

Voiceover

Huh, fifteen minutes could save you 15% or more on car insurance. 
Yup, everybody knows that. 
Well, did you know that some owls aren't that wise? 
 
Don't forget I'm having brunch with Megan tomorrow. 
Who? 
Megan, my co-worker. 
Who? 
Seriously, you've met her like three times. 
Who? 
 
Geico - 15 minutes could save you... well, you know.

Written Text

15 minutes could save you 15% 
Geico 
Hoot