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LG Commercial (2011)

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LG Commercial

Summer/Fall 2011
Genres: Electronics
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Plot / Description

"LG - Worlds Slimmest TV" 
This silent, black and white promo shows a man in an electronics shop through the eye of its security cameras. The man sidesteps into view keeping his body in line with the camera. After he passes the first one, he turns around and we see him backing up from the view of another camera. He keeps his body in line with that one as well as he backs or steps sideways toward the front door. When he gets out the front door, a final camera shows us that he has a flat screen TV under his arm. Because the TV is so light, and because he kept his body facing the camera, we could never see him carrying it until he got outside. He then runs away with it.

Written Text

The World's Slimmest Television 
Life's Good  
The new OLED TV from LG