This ad for Cadbury begins on a winter morning, with an entire town wrapped in purple Cadbury paper. Children come out of their houses and unwrap everything, playing in the paper as if it were snow. At the end of the advert, the children find a "snowman" wrapped in Cadbury paper. As the kids break open the "snowman" Cadbury chocolates fly everywhere. It isn't Christmas without Cadbury: Unwrap Joy with your favourite Cadbury products 
"Unwrap Joy with Cadbury this Christmas"

Voiceover, Dialog, Spoken Text, Script, or Lyrics

(Lyrics) It's a marshmallow world in the winter 
When the snow comes to cover the ground 
It's a time for play, it's a whipped cream day 
I wait for it all year 'round 
It's a yum-yummy world made for sweethearts 
Take a walk with your favorite girl 
It's a sugar date, what if spring is late 
In winter it's a marshmallow world

Written Text

Unwrap Joy 

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