"Kickball Cowboy | Doritos Crash the Superbowl"
This ad was a semi-finalist in the 2014 Doritos Crash the Super Bowl contest.
The advertisement begins with a man's alarm clock going off in the morning with an announcer telling him to stop sleeping and start the day with Doritos. But not for breakfast - for boldness. Next the announcer tells the man to go to work and tell everyone that he's quitting. The reason he quits is so that he can join a cowboy kickball team. The team plays the employees from his old job and wins.
Voiceover, Dialog, Spoken Text, Script, or Lyrics
Stop snoozing. Start your day with Doritos.
Doritos? For breakfast?
No, for boldness. Now get to work... and quit.
Go be what you've always wanted to be.
A cowboy on a cowboy kickball team playing your old office team.
And we win.
Yes, you win.
And I get the girl?
You get the girl. You get the Doritos. You get it all because you're bold.
For the bold.