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Budweiser Commercial for Bud Light (2014)

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Budweiser Commercial for Bud Light

Winter/Spring 2014
 
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Plot / Description

"Bud Light Super Bowl XLVIII (2014) Commercial -- Ian Up For Whatever Film" 
In this 2014 Super Bowl commercial, Bud Light decided to take someone on a night they would never forget. A man named Ian was set up to believe he was going to be a part of a focus group, but it turns into much more. 
 
It starts out in a bar, and Ian is left by the woman who is asking him questions, and a beautiful brunette asks him if he is up for whatever happens. He agrees, and suddenly he is participating in a bachelorette party in a stretch Hummer limo that is being DJed by Reggie Watts. The limo makes a stop and he and the woman go inside where actress, Minka Kelly, helps get Ian dressed in a sport coat, and they quickly leave and get back in the limo. They make another stop at a high-rise building and go up in the elevator. At one of the stops, Don Cheadle gets on with a llama named Lily. At another stop, the twin of the girl Ian is with gets on, and she is wearing the same dress. 
 
They get off at their stop, and enter a party full of twins. They stay at the party for a while, then get back in the elevator to leave. They get back to what Ian can only assume is the twin's apartment, but when they open the door there is a ping pong table and Arnold Schwarzenegger in old school workout gear. Arnold tricks Ian into doing a few pushups, and gets the first point while he is down on the ground. The Governator keeps trying to distract Ian, but in the end, Arnold loses. After this, one of the walls falls down and OneRepublic is playing a concert.

Voiceover

Director: Alright, he's alone. Now send her in. 
Kelly: Hey. 
Ian: Hello. 
Kelly: How are you? 
Ian: I'm very well. How are you? 
Kelly: I'm Kelly. 
Ian: Ian. 
Kelly: Ian? 
Ian: Ian. 
Kelly & Ian: A pleasure to meet you. 
Kelly: If I give this to you, are you up for whatever happens tonight? 
Ian: Ah... 
Announcer: Three seconds ago, we gave Ian Rappaport a Bud Light and a choice. Ian is not an actor. He has no idea what's going to happen next. 
Ian: ...I think I could do that. 
Director: Alright, he's in the limo. Reggie, that's you. 
Ian: Hey, how are you? 
Reggie: What's your name? 
Ian: Ian Rappaport. 
Reggie, a bachelorette party, this is fucking great. 
Director: The limo is pulling up. Minka, can you hear me? 
Minka: I hope I don't mess it up. Hey. 
Ian: Very nice to meet you. Ian. 
Minka: Minka, nice to meet you. 
Ian: I definitely know who you are. 
Woman: We need a coat for Ian. 
Ian: It's pretty awesome being styled by Minka Kelly. Thank you for having us. 
Minka: I wish I could come with you. 
Ian: I know, I wish you could too. 
Minka: Bye, guys. 
Director: Minka, that was awesome. They're coming in now, guys. Open up the doors. 
Don: Joe. 
Joe: Good evening. Hello, Lily. 
Ian: Hey! Hey, Don, how are you? 
Don: Hey, how's it going. 
Ian: Nice to see you. Are we wearing the same coat? 
Director: Stand by... open the door. Door, door, door, door, door. 
Ian: Twins? 
Twin: Yes. 
Ian: This is a bizarre day. 
Don: Take care. 
Ian: Everyone here is a twin? My mind is blown. 
Director: They're on their way down. 
Arnold: Prepare to be crushed at tiny tennis. Okay, let's see the arms. You all look all pumped up. Very good. Just give me five push-ups. 
Crowd: One, two, three... 
Ian: I knew it. 
Arnold: Ring it up. They're beautiful girls, huh? 
Ian: Come on, Arnold. 
Arnold: Don't be shy when it comes to counting for me. You can do better than that. Ready my little man here. It's not a bad shot for my little princess. 
 
(Lyrics) 
Lately I been, I been losing sleep 
Dreaming about the things that we could be 
But baby, I been, I been prayin' hard 
Said no more counting dollars 
We'll be counting stars 
Yeah, we'll be counting stars 
 
Announcer: Bud Light. The perfect beer for when you somehow find yourself in a limo with Reggie White and some bachelorettes, then get styled by Minka Kelly, before Don Cheadle, a llama named Lilly, and the identical twin of the girl you just met take you to a party where you defeat Arnold Schwarzenegger in a sudden-deaht ping pong match that puts you onstage with One Republic. Bud Light, the perfect beer for whatever happens. 
 
Ian: The best night of my life!

Written Text

[Hidden Cameras] 
Cam E - Alexa, B- 59th Fl., Elev 1 / Freight, C - Vers. Booth 
Actor, Actor, Not an Actor 
11:20pm 
Reggie.. A bachelorette party... This is #@*!!great! 
1:37PM 
Minka Kelly 
We need... a coat 
11:54PM 
12:11AM 
Applause 
 
Bud Light. The perfect beer for when you somehow find yourself in a limo with Reggie White and some bachelorettes, then get styled by Minka Kelly, before Don Cheadle, a llama named Lilly, and the identical twin of the girl you just met take you to a party where you defeat Arnold Schwarzenegger in a sudden-deaht ping pong match that puts you onstage with OneRepublic. 
 
Bud Light - the perfect beer for whatever happens 
Are you #UpForWhatever