The Bradys are hired by a hip director, Skip Farnum, to star in a television commercial for laundry detergent, due to their unaffected manner. The detergent is not the family's current brand, but a comparison test shows the new detergent as superior so the family agrees to do the commercial. They take advice from acting teacher Myrna Carter, but as a result their acting is forced. Skip is appalled and fires the Bradys, remarking that the acting methods remind him of a "terrible" actress they worked with: Myrna Carter. As compensation the family receives 2,000 boxes of laundry detergent.