- Dates: February 2012 - May 2012
- Type: Television Commercial
This Television Commercial refers to The Electric Company
The boy in the commercial is watching 'The Electric Company' on his Kindle Fire.
This commercial for Amazon's Kindle and Kindle fire is set in a tropical ocean side beach resort, as a dark haired woman in a black bikini sits on a lounge chair, reading 'Home By Morning' on her Kindle. A man wearing a red polo shirt and khaki shorts walks past her, trying to shield his iPad from the sunlight with his hand, when he sees that the woman is reading on a Kindle, in the sunlight. He stops to ask her about the Kindle, and she tells him it's the best way to read. The man is impressed, but tells the woman that the Kindle won't do the same things as his iPad, like being able to watch movies or use the internet. The woman tells him that she has a Kindle Fire for those things. The man walks away with his iPad, feeling frustrated with his choice of device. Hey, excuse me. That's the new Kindle, isn't it? 79 dollars. Best way to read, even in sunlight. Yeah, but I mean if you wanna watch movies, or search the web... I've got a Kindle Fire for that. Three Kindles. That's gotta be expensive. Not really. Together they're still less than that. Someone sitting here? My husband. Yeah. kindle fire $199 kindle $79 amazon The Help Home By Morning Marie Claire Nothing But the Beat David Guetta