- Dates: February 2013 - May 2013
- Type: Television Commercial
"2013 Hyundai Santa Fe - Super Bowl 2013 | Epic Playdate (Extended)" This Super Bowl XLVII commercial begins with a pair of awesome parents with several kids. In the morning, the dad makes an enormous pile of pancakes, and as he's bringing it to the table, one of the sons asks what they are going to do today. One of the kids then uses a spoon and launches a blueberry across the room and the lead singer from The Flaming Lips catches it with his teeth. The band starts playing their new single, "Sun Blows Up Today" and the large family starts their epic day of fun. They all run out of the house carrying skateboards and head to a skate park. Next they go out and speed and spin through a field of mud in their Hyundai Santa Fe. As they are on their way to the next place, they pass a roadside cafe and a group of bikers start following them. The kids are mildly scared, but are having more fun with it, and their parents put on the "afterburners" and speed away from the bikers. Their next stop is a natural science and history museum where they actually walk up into the caveman exhibit when they aren't supposed to so they can get some pictures. They all have to run with the overweight security guard chases them away. After escaping they head to a petting zoo where they feed (and get chased by an ostrich. They stop for a bit of yoga, which sounds lame, but one of the kids is somehow balance on one arm, totally ignoring the laws of gravity while some of the other kids are shooting lasers at alien invaders while dressed up as robots. The last stop is "human bowling" where they get in a giant rubber ball and roll down a hill to knock down pins. The whole day, the Flaming Lips have been following them and singing their song, and as they are going home for the day, the family passes the band's tour bus which blow its horn and shoots confetti. That night at dinner as they are feeding the saber tooth tiger that followed them home from the museum, one of the kids again asks what they are doing tomorrow. Well... Son: Hey dad, what are we gonna do today? Dad: Well... Kid: We got a bogey on our tail! Announcer: Make every day epic. The new seven passenger Santa Fe from Hyundai. Son: Dad, what are we gonna to tomorrow? Dad: Well... (Lyrics) Don't stop, tick tock, sun blows up today Don't stop, punk rock, too much fun today Run and run and too much fun today Run to outer space Seeing your smiling face Everywhere it's all together on this epic day And run and run and run and run and run and run And sun blows up And run and run and run and run and run and run And sun blows up And run and run and run and run and run and run Run run run run run run run run Run to outer space Seeing your smiling face Everywhere it's altogether on this epic day Halfway House Cafe Cafe BBQ Ned's Petting Zoo Halvorsons Family Farm Organic Fruits and Vegetables Barbecue The Flaming Lips Hyundai New Thinking. New Possibilities. EpicPlaydate.com