- Dates: November 2009 - March 2010
- Type: Television Commercial
"Re-ignition" The commercial starts out in a launch facility. It shows several people in a control room similar to what you would see for a NASA launch. They are talking on a communication system and doing a countdown. A door in the building opens, and a car speeds out. The car starts out as a Cadillac CTS Sedan, then there are a series of stages the car goes through where an explosion occurs, and the car speeds off even faster, and as it emerges from the smoke it is a different model of Cadillac including the Cadillac CTS Sport Wagon, The Cadillac SRX Crossover, and the Cadillac CTS Coupe. T minus 10 seconds: 9, 8 (open outer doors), 7, 6, 5, 4, 3, 2, 1 Victory One Niner Bravo (V1NB) Deploy first stage First stage deployed Good to go for second stage deployment Second stage deployed Final stage complete Re-invented, Re-imagined, Re-inspired America, we have re-ignition CTS Sedan CTS Sport Wagon SRX Crossover CTS Coupe Available Summer 2010 Cadillac