Description

Watch Age UK's new TV ad, encouraging everyone to embrace ageing and seize the day. The advert features a poem by acclaimed poet Roger McGough. "Age UK Love later life TV ad"

Voiceover, Dialog, Spoken Text, Script, or Lyrics

There is no cure for aging, because aging isn't an illness, but a way of life. And some are better at it than others. The secret? Think yourself younger than you really are. Design a website, invent an app, take up Zumba, forget to nap. Time flies, they say. But it's us that fly. Time sits on its hands as we rush by. In the blink of an eye, the brush of a tear, you are old, but valued still. Welcome to the fold. Age UK is here to help with the challenges we face in later life.

Written Text

Age UK Love later life Find out more or donate www.ageuk.org.uk 0800 169 60 60 #lovelaterlife

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It features these poetry...

Time Flies
written by

This Poem is featured in Age UK Commercial
Roger McGough wrote this poem specifically for the 2014 Age UK ad campaign.

Other Connections and Related Pop Culture

Age UK

John Lewis Commercial for Age UK


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