- Dates: March 2011 - June 2011
- Type: Television Commercial
"The Future of Driving" This commercial is a look into the future where technology, robots, and computerized AI help us with everything in our daily lives. The ad begins with a man standing in front of a mirror. A robot/computer scans him first thing in the morning to "prepare for grooming". It notices he hasn't been getting enough sleep, has a clogged pore, and has gained 4oz, so lowers his food portion. It also plucks a nose hair. The robot takes the shape of a fork, spoon, and plate (with a face) while talking about his meal, and a device spits out a green lump of food for him to eat. He then walks through a device which automatically dresses him in the recent spring fashion, and on his way out the door, it opens itself for him. Outside is a futuristic scene of a city with floating billboards, elevated trains, and even a robot dog walker. He walks up to his car and the door opens where another robot is there to greet him and drive him where he needs to go. The man looks tired of all the robot help and wants to do things for himself. He grabs the robot driver and breaks its head off. The announcer (Michael Hall / Dexter) then comes on to say that robots can take over many parts of our lives in the future, but they will never take our cars. We then see the Dodge Charger - a throwback to the old muscle car - come flying around the corner of a city street in the present day. It weaves through traffic with its powerful engine roaring, and leading the "human resistance". Prepare for grooming. You gained 4 ounces last week. Decreasing you meal portion. Remember, a healthy body is a happy body. You're welcome. Today's outfit brought to you by Matthew Pasqualy's spring collection. Opening door. You're welcome. I am the GGL 4000 optimized to make your transportation safe and enjoyable. Please enter on the passenger side. Please enter on the passenger side. Please replace my head. Robots can take our food, our clothes, and our homes, but they will never take our cars. Introducing the 2011 Dodge Charger, leader of the human resistance. Hav you been getting enough sleep? Clogged Pore Spring color trends Never Neutral The all-new 2011 Charger